As part of this modern consciousness, there is a growing demand for original art that is both aspirational and accessible. People are no longer satisfied with outdated, mass-produced prints. Instead, they seek genuine, vibrant, and original pieces that stand out and express their unique tastes. According to https://przemekjurek.pl/
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the Hiscox Online Art Trade Report 2022, the online art market grew by 7% in 2021, reaching a total value of $13.3 billion. This growth indicates a significant shift towards purchasing art that is both affordable and original.
Affordable Contemporary Art: A New Era
Historically, acquiring original art meant choosing between expensive galleries or mass-produced prints from stores like IKEA or Habitat. However, the landscape is changing. Companies like Your White Space are revolutionizing the art industry by offering high-quality contemporary art at a fraction of traditional gallery prices.
The Your White Space Model
Your White Space sources art from talented European artists and has the pieces stretched and framed in China. This innovative approach allows them to keep costs low without compromising on quality. The company’s Creative Director, fluent in Mandarin, splits his time between Dorset and Shanghai to oversee the process. The completed artworks are then stored in the UK, ready for immediate delivery.
This model not only makes contemporary art more affordable but also ensures that it is accessible to a wider audience. By cutting out the middleman and leveraging global resources, Your White Space can offer unique pieces that would typically command high prices in galleries.